Tufts Medical Center
Surgical Research Labs
Tufts Medical Center, the teaching hospital for Tufts University School of Medicine in Boston, has a lot of expert surgeons – and many of them do research. To help them, they have developed a unique surgical research lab for testing procedures and equipment.
For years they have worked with manufacturers and device makers to develop new tools and techniques and supplies. Most recently they formalized the process by which they could solicit business and promote the opportunity for testing even early, draft ideas of things for a proof-statement.
The concepts were tricky to describe but we worked closely with Dr. Freeman and his associates to craft just the right messages, we went on site for a photo shoot of testing a new mechanical heart mechanism, and we produced this brochure plus a companion Web site for them.
All we can say is it's nothing like the surgery you see on TV!